Larry Port, Rocket Matter founder and CEO, is a speaker and award winning writer at the crossroads of the legal profession, cutting edge technology, and law firm marketing. Larry speaks to an international audience on technology, productivity, and the business of law and was recently recognized by Fastcase as one of the 50 top innovators in the field of law. He is the author of two books, The Law Firm of Tomorrow and Legal Productivity and also writes extensively for legal publications, including Legal Management, Law Technology News, Law Practice Today, ILTA's Peer to Peer, FindLaw, Chicago Lawyer, and Legal Productivity. He frequently discusses design and efficiency, and quality techniques that can be leveraged by lawyers. He has worked with his client law firms to help them plan their online presence and is aware of what truly works online. Larry Port is the Founder and CEO of Rocket Matter and the co-author of the ABA’s bestselling book, The Lean Law Firm.  He can be reached at larry@rocketmatter.com.